AAMI Business Insurance X Broadsheet
Advertising, ideation, design
AAMI Business Insurance needed to be seen as a supporter of Australian small businesses. Our aim was to increase awareness and consideration of AAMI Business Insurance with micro company owners.
The proposition: In partnership with Broadsheet Kitchen, we’ve targeted and addressed a wide variety of sole traders and owner-operators to communicate how AAMI’s range of Business Insurance products are tailored and can be modified as the needs of a small-medium firm change over time.
Agency Slik Digital Creative Agency
Project role Creative lead