sydney-based designer & creative
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AFR Utility

 
 

AFR Utility

Advertising, illustration

Creating illustrations for the Australian Financial Review’s Utility campaign to drive subscription sales and promote digital access. This ran across all digital assets including display, social and web.

 

 
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Process sketches & iterations
Illustrated icons were designed for each of the AFR’s subscription benefits using continuous, free flowing lines.

 
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output

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Landing page, payroll, static social posts & carousels.

 
 
 
 
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Digital display banners

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Project role Designer

Agency Slik Digital Creative Agency